Love Letter no.1
A Part Of The Art
Where my journey in fashion began
Founded in 2017 by Lisa Söderman and Jenny Neck, A Part of the Art is a Swedish fashion brand that redefines effortless style. Their vision centers on timeless design, embracing simplicity without sacrificing sophistication. Dedicated to the everyday woman, they create pieces that feel as contemporary as they are eternal.
”A Part of the Art reaches beyond trends. A brand that shows classic yet contemporary silhouettes with style that transcends place and time. The collection sets the foundation to your confident everyday uniform.”
A Part Of The Art
"We believe in mindful consumption by creating effortless pieces that are as comfortable as they are quietly luxurious. We have no seasons. We dress for cold and warm weather, defined by quality. We are the brand for the conscious gentle woman. " - Lisa Söderman & Jenny Neck
Love Letter no.1
A Part Of The Art is not just a brand it is a lifestyle
This brand holds a special place in my heart not just because it’s where my career in fashion began, but because of the inspiring journey I’ve had with Lisa and Jenny. What truly make A Part Of The Art special are the two special women behind it. Lisa and Jenny have built this brand with resilience, creativity and a tireless dedication to their vision. I would say that A Part Of The Art is not just a brand it is a lifestyle.
Their belief in timeless, high-quality design and their thoughtful approach to sustainability shaped how I view fashion as a whole. It’s here that I discovered the importance of flexibility, creativity, and collaboration in building a brand.
Lisa and Jenny have also taught me invaluable lesson like how to approach challenges with humor and perspective. After all, as they remind me, it’s just fashion. Working with A Part of the Art has been a defining experience in my career, and I will always hold this brand and the incredible women behind it close to my heart.
A Part Of The Art
Love Letter no.1
The most rewarding part has been the flexibility
A Part Of The Art
My role with A Part of the Art has been deeply collaborative, covering various aspects of their operations. Together, we’ve tailored a way of working that aligns with their needs whether that means overseeing the production process, contributing to design, or elevating their digital presence. I’ve had the opportunity to manage production, sourcing, ensuring every garment stays true to their vision. I’ve also worked closely with the brand to craft email campaigns and social media content that reflect the brand.
Perhaps the most rewarding part has been the flexibility to dive into so many different areas of the business. This wasn’t just about working in production, design, or marketing, it was about learning how all these elements come together to tell a cohesive story.
Their dedication to creating consciously crafted, sustainable designs is what makes A Part of the Art so unique. They approach each decision with intention, from the materials they choose to the timeless silhouettes they bring to life.
Lisa and Jenny have not only been mentors but true inspirations, teaching me invaluable lessons about resilience, creativity, and the art of embracing challenges with humor. Their unwavering belief in their vision and their ability to navigate this industry with both strength and warmth have left an enduring mark on me. Working with A Part of the Art has been more than a career milestone; it has been a journey of growth, passion, and deep admiration.